Pelco consolidates roster of representative firms

Pelco has agreed to accept the resignation of four of its manufacturer's representative firms

Pelco management announced recently that the company has agreed to accept the resignation of four of its manufacturer's representative firms, effective October 1, 2009. With this mutually agreed upon action Pelco will continue to build its reputation for providing industry-leading customer service by streamlining its management structure, increasing its front-line selling resources and building more tightly aligned relationships with its remaining representative firms. Additionally, this change will allow the involved representative firms to immediately pursue relationships with other manufacturers.

All affected territories will be consolidated into existing Pelco representative firms. No new firms will be added. As such, all customers will continue to receive the same high standard of service and support they have grown to expect from Pelco.

"This consolidation of rep territories will help us build a more efficient overall sales and management structure," said Cliff Holtz, Pelco Senior Vice President of Sales and Marketing for the Americas. "With this change, Pelco will now have fewer, larger representative firms with substantial investment capacity to better serve our customers."

The four firms which will no longer represent Pelco are Bruce Dawson & Associates, Charles & Associates Marketing, T.H. Grogan & Associates, and R.W. Sales, Inc.

"We part on good terms with Pelco," said Chuck Strejnowski, owner of Charles & Associates Marketing. "We have been a part of the Pelco family for a very long time, and we have shared much mutual success. But markets change, opportunities change, and we wish them all the very best. We look forward to the adventure of taking our business in new directions."

Pelco Management added that these changes are intended to reinforce it commitment to utilising manufacturing representative firms as the central element of its go-to-market strategy in the North America.