Located at northern Colombia, the city of Santa Marta is a popular tourist destination due to its colonial past and proximity to the Caribbean Sea. Job opportunities have drawn many Colombians to the city in recent years, but the urban development cannot catch up with the surging population and vehicles, which have led to congested roads and increase in traffic infractions.
To mitigate the problems encountered, Santa Marta's traffic authority decided to apply stricter law enforcement while prohibiting cars with certain license plates from being on the road during rush hours on certain days to stop traffic conditions deteriorating further. To ensure the policies could be effectively enforced, the authority officials decided to deploy surveillance cameras at 10 strategic locations throughout Santa Marta.